So, the whole iPhone 3G thing. Bottom line (at least here, in the UK) is this:

I currently pay £20 per month for a Blackberry 8100 with 75 minutes of UK calls, and 150 text messages. Not too bad a deal. Not great, but not bad (mind you, I don’t have any email, data, web browsing or any of that, And all in a locked-in eighteen month contract).

Now, let’s look at what O2 are offering with the iPhone 3G. Their tariff starts at £30 per month, again over eighteen months. For that, you get 75 minutes of call time, 125 text messages, and a whole load of data access (I hate it when providers say “unlimited”). You do have to pay for the handset too mind: £59 for the 8 gig, or £159 for the 16GB model. Not too bad, especially for something as sophisticated as the iPhone (I could care less about cameras in phones, but I appreciate plenty of people like these, and the iPhone’s is pretty crummy).

That right there, that’s not a bad deal. And as calling plans go up, handsets drop to the bargain basement price of absolutely feck-all. You can even get the iPhone 3G on pay-as-you-go deals. So what does all this mean? It means that these things are going to fly off the shelves when combined with the cool factor, no matter what you or I might think of them (I happen to quite like: call me a sheep if you must!)

OK, so with all that said, we turn to that whole Microsoft / ActiveSync thing. All I shall say is this: ActiveSync is there. It’s a documented technology with over ten years of history, and it can be licensed. Combine that with Exchange 2007’s web services API, and you have something that is begging to be integrated-with. We’re not talking an Outlook app on the iPhone remember, we’re talking about integrating the iPhone’s mail client with Exchange (and, for that matter, in OS X when Snow Leopard does its thing). So that’s pretty nifty. And I can’t help but feel that yes, a boat has been missed when it comes to Lotus Notes integration. Sure, there are a fair few technologies that could enable some kind of Notes mail access (for example), but there isn’t One True API, and that’s what makes all the difference (we do have a Contacts API coming in 8.x, with talk of a C&S API to boot but these are presumably Lotusscript / Java-based APIs for use within the product).

So there it is. DWA Lite is a pretty decent proposition, and it is coming in 8.0.2 rather than in the 8.5x timeframe (excellent), but ultimately it’s a web app (albeit a sophisticated one), so it should be available on the iPhone and other hand-helds—why not?

Now, we can talk about the enterprise, how Apple is a consumer technology company, and all that. But the fact is, the lines are blurring between consumer and enterprise technology (they have been for a while with both software and hardware), and people will buy these things. And they will bring them into work. Anyway, plenty has been written about all this over the past 24 hours, so I won’t take up any more of your time. Here’s hoping for more integration options as time goes by.

Read more: O2 iPhone 3G monthly tariffs.


  1. Good run down Ben, I like it! You hit the nail on the head with the Active Sync and internal Mailapp stuff; points that others seem to miss or not understand. Cheers!Colin Williams#
  2. Yep! Excellent summary Ben.Brian Green#
  3. "Now, we can talk about the enterprise, how Apple is a consumer technology company,"

    Actually Ben, no… we can't. Any distinction is BS in the mind of some developer or product manager somewhere.

    You know what "consumer" means? Shiny. You know what "enterprise" means? Pain in the arse.

    The difference is, at best, artificial. Those who pretend otherwise do so at their own peril.

    IBM, this means you.Nathan T. Freeman#
  4. Um, Nathan, read the rest of that sentence; the point you make is precisely what I’m saying. I hear “enterprise” vs. “consumer” all the time, and it’s a crock.Ben Poole#
  5. I did understand what you were saying Ben. I was simply taking a stronger rhetorical stance. It's not that "consumer" and "enterprise" are blurring. It's that the claim to any difference was artificial in the first place.

    Sorry if that wasn't clear. I know that you and I are in complete agreement on this topic. :-)Nathan T. Freeman#
  6. Aha :-) Ben Poole#

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I’m a software architect / developer / general IT wrangler specialising in web, mobile web and middleware using things like node.js, Java, C#, PHP, HTML5 and more.

Best described as a simpleton, but kindly. You can read more here.